Digital signage in educational institutions is 65% more effective than paper information carriers
Modern educational institutions are implementing new approaches to learning and communication.
Education in the 21st century is undergoing significant changes thanks to modern audio-visual technologies. One such technology is digital signage, which is revolutionizing learning and communication processes in educational institutions. Digital signage refers to electronic screens used to display dynamic content, which can range from informational messages to educational materials.
In this article, we will examine how digital signage affects educational processes, what benefits it brings, and how it can be effectively used to improve learning and communication in educational institutions. Digital signage software allows schools to manage content remotely, ensuring the relevance and timeliness of displayed information. Digital menus of educational materials and digital signage players are becoming integral tools of modern education, contributing to the creation of a dynamic and interactive learning environment.
Benefits of using digital signage in education:
Improved information perception
Digital content is easier for students to perceive, especially if it includes multimedia elements such as video, graphics, and animation. Dynamic display of information attracts attention and maintains students’ interest. Studies show that general information about learning processes presented using multimedia elements is remembered 65% better compared to text on paper information carriers. Digital advertising of educational programs and events, class schedules integrated into the digital signage system, increases students’ awareness of additional learning and development opportunities.
Personalization of the learning process
With digital signage, personalized learning programs can be created that take into account individual student characteristics. Teachers can customize content depending on the preparation level of the class or individual students. This ensures more effective learning and increases student engagement in the educational process. Digital signage software allows for easy adaptation and updating of educational materials, ensuring relevance and compliance with educational standards.
Effective communication
Digital signage allows for the prompt dissemination of important information such as class schedules, announcements, and emergency messages. Parents and students can be informed in a timely manner about school events, which improves interaction between the educational institution and the family. According to studies, 62% of schools reported improved communication effectiveness after implementing digital signage systems. Using digital menus to display daily news and announcements contributes to creating an information-rich environment that stimulates active student participation in school life.
Resource savings
The use of Digital Signage system significantly reduces the need for printed materials, saving paper and ink. Information updates occur instantly, eliminating the need for reprinting announcements. Indoor TV software allows centralized management of content on all screens, optimizing workflow and reducing administration costs. Additionally, digital menu boards help educational institutions quickly adapt to changes, such as updating cafeteria food information or class schedules without additional costs. The use of Android set-top boxes ensures stable system operation and support for many content formats.
Examples of effective use of Digital Signage in educational institutions:
Universities
In university campuses, the Digital Signage system is used to display lecture schedules, event information, and important news. Students are provided with the opportunity to learn about scholarships, grants, and other career advancement opportunities. Android set-top boxes connected to screens provide flexibility in playing various content, including videos, presentations, and interactive campus maps. Digital panels can also be used for campus navigation, which is especially useful for new students or university guests.
Schools
In schools, the Digital Signage system is used to inform students and parents about school events, exams, and other important events. Screen panels can be used to display educational materials, helping students better absorb the learning material. The Indoor TV player allows teachers to easily create and broadcast educational content adapted to the needs of different classes and age groups. In addition, digital menu boards can be used for interactive tasks or tests during lessons, making the learning process more interesting and productive.
Libraries
Libraries use the Digital Signage system to promote new books, events, and seminars. Visitors are informed about library usage rules and how to search for literature. Digital menu boards can be used to display book catalogs and information about the availability of various editions, improving navigation and user service. Additionally, integration of Indoor TV software allows broadcasting video reviews of books or interviews with authors directly on screens in the library, stimulating interest in reading.
Scientific centers
Scientific centers use the Digital Signage system to demonstrate scientific achievements, conducted research, and collaboration opportunities. Employees and visitors can familiarize themselves with experiment results and the latest scientific discoveries. Indoor TV software allows creating impressive visualizations of scientific data and interactive presentations, increasing interest in science among visitors of different ages. Additionally, digital screens can be used for broadcasting lectures or seminars in real-time, engaging a wide audience in the center’s educational events.
Problems and challenges:
Technical difficulties
Installation and maintenance of digital equipment require certain technical knowledge and skills. It is necessary to regularly update software and ensure uninterrupted system operation. Free software for screens can help reduce costs, but often has limited functionality and requires additional settings. The centralized video management system requires a reliable internet connection and may face synchronization problems with a large number of devices. It is also important to provide protection against cyber attacks and unauthorized access to the system.
Financial costs
Implementing a Digital Signage solution may require significant financial investments, especially in the initial stages. However, savings on printed materials and increased learning efficiency compensate for these costs in the long term. Using free software for screens can reduce initial costs, but one should consider possible limitations and the need for additional investments in the future. It is also important to consider the costs of staff training and technical support for the system.
Adapting to the new format
Some teachers and students may need time to get used to the new format of information presentation. Teachers need to learn how to effectively use new technologies to improve the learning process. The centralized video management system can simplify this process, allowing easy creation and distribution of content. It is important to conduct training and provide ongoing support to users to maximize the potential of the Digital Signage solution. It is also necessary to consider possible problems with students’ concentration due to excessive visual information and develop strategies for balancing traditional and digital teaching methods.
Extended capabilities of digital technologies in education:
Interactive learning
Android media players connected to digital screens open new opportunities for interactive learning. Teachers can use them to demonstrate videos, presentations, and interactive tasks, making lessons more engaging and effective. Students can interact with content, answer questions, and participate in virtual experiments, which contributes to better material assimilation.
Improved campus navigation
Digital signage for halls and other premises of the educational institution significantly facilitates orientation for students and visitors. Interactive maps and signs help newcomers quickly find the necessary classrooms, offices, or other important locations. This is especially useful at the beginning of the academic year or during large events when many people visit the campus for the first time.
Screens for advertising and promotion
Using screens for advertising in educational institutions allows effective promotion of various educational programs, courses, and events. This may include information about additional classes, student clubs, sports events, or cultural activities. Such form of communication helps increase student engagement in the life of the educational institution and creates a sense of an active community.
Let’s summarize
The implementation of digital signage in educational institutions opens new horizons for improving the learning process and communication. Android media players and screens for advertising are becoming an integral part of the modern educational environment, transforming ways of presenting information and interacting with it.
Digital signage for halls not only improves navigation but also creates a dynamic information field that is constantly updated. This allows educational institutions to be more flexible and quickly respond to changes, which is especially important in today’s rapidly changing world.
Despite certain challenges associated with the implementation and maintenance of these technologies, the advantages of digital signage significantly outweigh possible disadvantages. They not only increase the effectiveness of communication and learning but also prepare students for life in the digital world, developing their skills in interacting with modern technologies.
Thus, investments in digital signage are investments in the future of education, which contribute to creating a more interactive, informative, and attractive learning environment for all participants in the educational process.
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